
Firefly! Outdoor Gear
Firefly! Outdoor Gear | Overland Park, KS
How do you convince kids to put down the screen to get outside and explore?
Start with adorable kid’s camping gear that is outdoor rated for any adventure. Create a log and branding that excites kids and parents alike. Photograph products being used so that kids are begging to go camping. Create packaging that catches any Walmart customers’ eye, a website that basically plans your camp-out for you, social that you actually want to see content from and video that makes even the timid little camper excited for their first s’more.
Designed at Insight 2 Design.

Skills: Logo Design, Typography, Illustration, Photography, Photo Styling

Skills: Logo creation, Customer Research, Photography, Brand Management

Skills: Web Design, User Testing, Shopify, Packaging Design, Package Engineering, 4 Color Printing Process, Photography, Layout, Typography

Skills: Photography, Photo Editing, Scheduling Posts, Analytics, A/B Testing, PPC Ads, Copy Writing, Schedule Implementation
Skills: Story boarding, Videography, Video Editing, After Effects Animations, Propping/Styling